• strADegy is a Louisville ad agency driven by a passionate team of creative thinkers, problem solvers, number crunchers and pixel pushers. We dedicate ourselves to increasing consumer interaction with our clients’ business to drive profit. At strADegy, we hunker down with our client partners to implement strategic marketing that delivers quantifiable results. It may sound tough, but work isn’t really work when you love what you do.

Creative Sampling

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Case Studies


Creative Sampling

Latest Creative Pieces

University of Louisville Hospital

University of Louisville Hospital

University of Louisville Hospital Billboard
The Vint Julep

The Vint Julep

The Vint Julep
Qdoba University of Louisville Student Center

Qdoba University of Louisville Student Center

Qdoba Game Room at the University of Louisville Student Center
Peoples Bank & Trust

Peoples Bank & Trust

Ashley Armor Branding
Heine Brothers' Icons

Heine Brothers' Icons

Coffee Web Icons
University of Louisville Stroke Team

University of Louisville Stroke Team

University of Louisville Stroke Team print
Ashley Furniture HomeStore Wine & Design

Ashley Furniture HomeStore Wine & Design

Wine & Design Email Design


jane pfeiffer stradegy advertising

Jane Pfeiffer


Jane’s 10 years of experience leading an advertising agency follow 17 years in media research and sales at WHAS-TV. A dedication to the idea of advertising as a total system fueled her motivation to go into business for herself and the result is strADegy advertising.

In charting the most effective ways to spend your advertising dollars, Jane is committed to collaboration, flexibility, transparency, accountability, and most importantly, tracking and analysis. Jane is dedicated to ensuring that everyone in and around this agency knows where they are headed and just how to get there; clients included. Jane will lead and inspire both your and our teams to produce great work and will challenge us to exceed expectations every day.

The Team

Welcome to strADegy

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strADegy News and Views

Our latest news and how-to's

Together We Can Flourish Mural


Taking quick walk breaks has always been a habit I try to incorporate into my workday. Whether it’s to seek out inspiration, grab coffee or just to take time to myself to clear my head of the stresses that are waiting for me at my desk, those 15 minutes never fail to improve my work once I return. Read More

How Our Creative Team Keeps Their Minds Sharp

Artboard 1

Like any tool or skill, artistic ability can become rusty. It’s the same feeling an athlete who hasn’t trained or practiced in a while would have. You sit down at your desk, ready to create, you’ve got an idea, and it just won’t appear on the page. Something is off, and no matter how hard you squint and sweat and try, you can’t get it right.                                                  Read More

Fortune Favors the Bold



“Fortune favors the bold.”

I’m not sure when I first heard that, but it was either during a war movie or a BBQ potato chip commercial. You grow up dreaming of making bold decisions, but very rarely are you offered opportunities to make them. And even when you get a chance to make one, fear sometimes rears its ugly head, forcing you to run away like a child dipping his or her toe in the ocean. Read More

8 Tips to Kick Writer’s Block to the Curb


Cure Writer’s Block!At the very moment that I decided to write about writer’s block, an intense and unconquerable wave of procrastination hit me. Suddenly, paying my electric bill online sounded more appealing than trying to form complete thoughts. I then remembered a quote I love from writer Charles Bukowski. “Writing about writer’s block is better than not writing at all.” So, I sucked it up, and remembered my go-to, 9 of 10 doctor recommended, fast acting, extra-strength tactics for curing a wicked case of writer’s block. Read More


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Guests of strADegy can find ample parking across the street from our office at the Brown Hotel Parking Garage. Get directions now or use the map below.

Our Partners

  • Ashley HomeStore
  • Qdoba
  • Ale-8-One
  • UofL HealthCare
  • LG&E
  • Papa Johns
  • Heine Brothers
  • YMCA
  • Meijer
  • Comfy Cow
  • Vint
  • Splendid Skin MedSpa
  • Brownsboro Hardware
  • People's Bank
  • Good Feet
  • Center of Interfaith Relations
  • KentuckyOne
  • Republic Bank